John Ireland, Principal of Bespoke Property Co, brings a singular perspective to northern beaches’ real estate; in addition to residential sales and property management as a licensed estate agent, he has also directed and delivered numerous property developments across NSW, Victoria and WA.
John brings three successful decades of property building, marketing, home sales and expert negotiation skills to the residential property market on the peninsula he loves. His extensive experience across a range of property sectors has provided him with rare perspective and a keen understanding of what sells, regardless of market conditions.
“It’s about building energy and creating marketing momentum,” John says. “The property has to be desirable, and my experience in design allows me to advise the vendor on simple fixes such as reorientation or modest renovations, showing the property to its best advantage. Conversely, I listen carefully to the buyers’ desires, and am able to channel those requirements, devising solutions to meet their unique needs”.
“To get the best result you need to find buyers who connect with the property, which requires great presentation, vision and highly developed negotiation skills,” John says. “Most importantly you have to give your clients an excellent experience. I give them my energy, my honesty and my ability to deliver.”